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16 panel slots up for grabs in internet week new york 2012’s “make the stage” competition


For information, photos, interviews, contact:

Jenny Chang, jenny@pkpr.com
Patrick Kowalczyk, patrick@pkpr.com

PKPR, 212-627-8098

Call for entries kicks off today for crowd-sourced campaign that lets public submit and
vote on panel ideas for Internet Week New York 2012


New York, NY (March 7, 2012) – Internet Week New York 2012, kicked off its call for speakers and panel ideas for Make the Stage, an online campaign that lets the public join New York City’s top Internet Experts in programming 16 sessions of the most relevant and cutting edge content.

Launched at last year's Internet Week New York, Make the Stage allows any individual or organization to submit programming ideas, to be voted on by the Internet community. Two entrants in each category will be awarded a 45-minute slot; one winner will be chosen by the public and the other by a team of New York City Internet experts that includes Kenyatta Cheese of Know Your Meme, Jessica Lawrence of NY Tech Meetup, Elliot Aronow of Rcrd Lbl, and Sandy Jen of Meebo. (See full list below.) All the content will be streamed live and made accessible online. Last year’s Make the Stage sessions garnered more than 80,000 views.

This year also marks the debut of two new Make the Stage categories: Impact, encompassing topics related to nonprofits, charity, and social good, and Fashion & The Arts, exploring the impact of technology in two of the city's most important industries. Other categories include Advertising, Entertainment & Content, Mobile, Social Media, Startups, and Technology. The deadline for submissions is April 4th and voting ends April 11th.

Winning entries from 2011’s Make the Stage included programming from The Onion, Michael Ian Black’s Witstream, Buzzfeed, BBDO, HowAboutWe, Adkeeper, Fashism, and Hashable. Nearly 10,000 votes were cast to winnow down the winning sessions from almost 250 proposals.

“Last year, Make the Stage proved that the Internet Week New York community has got a pretty good eye for identifying the topics and ideas that will be trending in May,” said David-Michel Davies, chairman of Internet Week New York. “Make the Stage plays a critical role in setting the agenda for the festival.”

Presented by Yahoo!, this year's Internet Week New York will take place from May 14th – 20th. Since its debut in 2008, Internet Week New York has become one of the world’s top festivals forecasting digital culture and commerce, as well as a global showcase for New York City’s thriving technology industry. Internet Week New York 2012 is expected to bring more than 45,000 people from around the world to nearly 250 events at the festival’s headquarters at 82 Mercer and dozens of locations throughout the city, including such hot-ticket favorites like the The Webby Awards, The Webutante Ball, and Time Inc.’s 10 NYC Startups to Watch.

This year’s Make the Stage experts include

  • Advertising: Sophie Kelly, President of The Barbarian Group; James Cooper, Chief Creative Innovation Officer at JWT
  • Entertainment & Content: Kenyatta Cheese, Co-Creator of Know Your Meme; Elliot Aronow, Founder of Rcrd Lbl
  • Mobile: Vivian Rosenthal, Co-Founder of Tronic Studios and Founder and CEO of Goldrun
  • Social Media: Shira Lazar, Host & Executive Producer,What's Trending; Brett Martin, Founder of Sonar.me
  • Startups: Matthew Brimer, Co-Founder of General Assembly; Jessica Lawrence, Managing Director of the NY Tech Meetup
  • Technology: Sandy Jen, Co-Founder and CTO of Meebo; Heather Knight, Marilyn Monrobot
  • Impact: Cynthia Hellen, Co-Founder of Girls Who Rock; Amaryllis Fox, Founder of Mulu.me
  • Fashion & The Arts: Scott Sasso, Founder of 10deep; David-Michel Davies, Chairman of Internet Week NY

The festival is presented by the International Academy of Digital Arts & Sciences and The Mayor’s Office of Media & Entertainment.

For more information or to get involved with Make the Stage, please visit https://www.internetweekny.com/makethestage.

Sponsors of Internet Week New York 2012 include: Presenting Sponsor Yahoo!, and Official Sponsors Vitamin T, ATT AdWorks, Netmining, and NBC 4 New York, Demand Media. Partners include: Creators Project, VICE, Design Within Reach (Design Partner), Vault49 (Official Creative Partner), GrandLife’s Soho & Tribeca Grand Hotels, Roomorama and media partners the Financial Times, Flavorpill, and Refinery 29.

About the International Academy of Digital Arts and Sciences -The International Academy of Digital Arts and Sciences was founded in 1998 to help drive the creative, technical, and professional progress of the Internet and evolving forms of interactive media. An international organization, The Academy selects the Nominees and Winners for The Webby Awards, the leading international award honoring excellence on the Internet in addition to presenting Internet Week in both Europe and New York. The Academy is an intellectually diverse organization that includes members such as musicians Beck and David Bowie, Internet inventor Vint Cerf, political columnist Arianna Huffington, The Simpsons creator Matt Groening, R/GA Founder and Chairman Robert Greenberg. Find more information at www.iadas.net.

About the Mayor’s Office of Media and Entertainment -The Mayor’s Office of Media and Entertainment consists of the Office of Film, Theatre and Broadcasting, the Office of Digital Coordination and NYC Media, the official TV, radio and online network of the City of New York. The agency’s mission is to streamline government communications by making information accessible, leveraging technology to aid in the transparency of government and by supporting relevant media and entertainment industries in New York City. Visit nyc.gov/mome. to learn more or follow NYC Media on Twitter at twitter.com/nyc_media.

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